Company Websites : Does Yours Need To Be Re-Designed?

December 29, 2009 · Filed Under Internet and Businesses Online 


Due to the speed at which the Internet evolves, it is necessary for websites to be regularly re-designed. Technology and website users expectations can change monthly, so you can never view your website as being a finished product.

Your website is often your company or organization’s first contact with prospective clients, and it is therefore vitally important that it makes a great first impression – anything less and you will be missing out on custom, leads and sales. So, aim to review your website every 6-12 months to ensure that it is in keeping with the current standards expected of websites. The question is then, how do you know if your website is need of an update, or even an outright re-design?

Writing a simple checklist is the best place to start. Write down everything that your current website should be doing. Then, ask some customers or friends to take your list and try out your website. Ask them which of the points on your list your website achieves. Tell them to be frank and honest with you, as you will gain nothing from the exercise is they want to avoid offending you. Tell them that it is not personal, but that you want to make your website and your business as good as you possibly can.

Once you know what your website can and is doing, the next step is to write a list of extra things that you want it to be able to do. Write such a list, and then write one sentence which states the primary purpose of your website, and one sentence which states the secondary purpose of your website. Ensure that everything on your list of desired features and capabilities supports either the primary or secondary purpose of your website. If they support neither purpose, then leave them out of your re-design, as they will only stand to overcomplicate your website and confuse visitors to it.

Try not to get caught up in the mindset that it necessary to totally overhaul the design of your website. Often, making just a few changes, or adding one or two extra capabilities is the best approach to take. If you make changes simply for the sake of making changes then you will just be wasting time and resources. You may also alienate existing customers of yours who may feel overwhelmed and confused when they visit your website after the re-design.

It is important to establish an exact budget, or a budget range for your website re-design. It is good practice to get several bids or proposals for the project before accepting one. You are in a buyers market, and when website design companies know that you are also talking with their competitors, you will often find that the prices that they quote suddenly become very competitive.

Learn more from a web consultant at http://www.kinneymedia.com, a company that specializes in website design in greenwich ct

Wahm Business Resource 1


Wahm Business Resource

Blogging has been around for a few years now. Most people use blogs to record their thoughts and lives, while the select few use them as a free way to make a fortune.

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Wahm Business Resource 2


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The kind of business that you can create when looking to create an online business would be a website which serves a particular niche in the market. Many people have done on this and this is often done by trying to find an underserved niche, building a website, and then profiting off of this small but profitable match.

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Wahm Business Resource 3

So you are tired of working 9 to 5 in an office or a factory? You have decided that you are going to work from home. Now you want some resource about how you can find legitimate work at home jobs and not just spin your wheels. Okay, here we go...

First of all, let me give you a clue. We are now in the age of technology. Today, we have the internet superhighway where we can go to do everything from playing games to chatting with our friends to advertising products we have to sell or services we have to offer. Using the internet, you really can find legitimate work at home jobs.

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